Campaign Review

Know what changed,
why it matters, and
what to do next.

Track ad review decisions, resolve campaign issues, submit evidence, and resubmit eligible campaigns under Zoiko Social's current Advertising Standards.

Spring Adoption Week

Riverbend Animal Rescue · CMP-24816 · Submitted Sep 28, 2026

Changes required
Riverbend Animal
Rescue
Spring Adoption Week dog creative

Adopt this week and get a guaranteed healthy pet.

This campaign can be approved after you update the 2 items below.

Health claim needs changing

Creative · Standards 4.2 · Claims

Landing page doesn't match the ad

Destination · Standards 6.1

Submitted
Reviewed
Changes
Approved
Advertising Standards
version 3.2Effective September 1, 2026
What changed in 3.2

How we review every campaign

Eight principles that apply to every advertiser, whatever their size.

Policy-based

Every decision links to a specific Advertising Standards rule and version.

Explainable

You get a clear reason whenever it's safe to share one.

Actionable

Fixable issues say exactly what to change, and where.

Proportionate

Warnings, changes, restrictions and pauses match the risk.

Auditable

Every version, decision and response is recorded.

Consistent

The same status words everywhere: Ads Manager, email and support.

Privacy-safe

No internal risk scores or unrelated data are ever shown.

Welfare-first

Urgent risks to animals or people can pause a campaign right away.

How review works

From submission to launch, and after.

Submit

Creative, audience, destination, schedule and any evidence.

Validate

Completeness, advertiser status and destination checks.

Review

Automated and human policy review.

Specialist review

Welfare, child safety, privacy, legal or claims, when needed.

Decision

Approved, Restricted, Changes required, More information needed, or Not approved.

Fix

Make changes, add evidence or accept restrictions.

Resubmit or reconsider

Send a new version, or ask for a second review.

Ongoing checks

Changes, reports or safety signals can trigger re-review.

Two companion dogs in community care

How long does it take?

Review time varies with the campaign and any specialist checks. Your dashboard always shows the current status.

What each status means

The same twelve statuses appear everywhere you see your campaign.

Before review

Draft

Not submitted yet.

Continue editing
Ready to submit

Everything required is filled in.

Submit for review
In review

Being checked against the Standards.

View details

Decisions

More information needed

We need evidence or context to decide.

Provide information
Changes required

Can be approved after the listed changes.

Fix and resubmit
Restricted

Can run only under stated conditions.

Review restrictions
Approved

Passed review. Launch still needs schedule, billing and account standing.

Launch campaign
Not approved

Can't run in its current form.

Review decision

After launch

Paused after approval

Stopped while an issue is resolved.

Resolve issue
Removed

No longer eligible to run.

View details
Reconsideration submitted

A second review is under way.

View request
Closed

No further action available.

View history

Your campaigns

Your review dashboard. Action-required campaigns come first.

Signed in as Ana Lee · Riverbend Animal Rescue and 4 client accounts · Updated October 1, 2026, 9:42 AM
Showing 11 of 11 campaignsScroll table →
CampaignAdvertiserObjectiveSubmittedStatusUpdated
Spring Adoption Week
Spring Adoption Week
CMP-24816
Riverbend Animal Rescue
Verified organization
AwarenessSep 28, 2026Changes required
Senior Dog Food Launch
Senior Dog Food Launch
CMP-24822
Meadowbrook Pet Nutrition
Verified business
TrafficSep 29, 2026More information needed
Flea Treatment Promo
Flea Treatment Promo
CMP-24611
Greenfield Pet Pharmacy
Verified business
SalesSep 10, 2026Paused after approval
Holiday Pet Insurance
Holiday Pet Insurance
CMP-24760
Pawsure Insurance
Verified business
LeadsSep 22, 2026Restricted
Puppy Class Signups
Puppy Class Signups
CMP-24830
Northside Paws Training Co.
Verified practice
LeadsSep 30, 2026In review
Fall Grooming Special
Fall Grooming Special
CMP-24812
Sofia Reyes Mobile Grooming
Verified professional
SalesSep 26, 2026In review
Exotic Bird Sale
Exotic Bird Sale
CMP-24745
Tropic Wings Ltd
Verification pending
SalesSep 25, 2026Not approved
Grain-Free Treats
Grain-Free Treats
CMP-24590
Meadowbrook Pet Nutrition
Verified business
SalesSep 12, 2026Reconsideration submitted
Hydrotherapy Open Day
Hydrotherapy Open Day
CMP-24688
Harbor Point Veterinary Clinic
Verified practice
TrafficSep 20, 2026Approved
Cat Dental Month
Cat Dental Month
CMP-24702
Harbor Point Veterinary Clinic
Verified practice
AwarenessSep 18, 2026Approved
Foster Volunteer Drive
Foster Volunteer Drive
CMP-24650
Cityside Cat Rescue
Verified organization
AwarenessSep 15, 2026Approved

Providing evidence

What we may ask for, and what we never will.

Credentials and licenses

Veterinary or professional proof, where required.

Claim evidence

Studies, official documents or offer terms.

Rights and permissions

Permission for images, logos or testimonials.

Agency authorization

Proof you can act for the client.

Destination ownership

Show you control the landing page.

We never ask for

Passwords, private member data, private messages or unrelated medical records.

Fix and resubmit

Each fix creates a new version, so you can see exactly what changed.

Open issues

See each problem

Edit fields

Jump straight to them

Compare

Review what changed

Resubmit

As a new version

Re-review

Changed parts checked

Riverbend Animal RescueSponsored
Creative Preview
Version 1 · Sep 28

Adopt this week and get a guaranteed healthy pet, 100% vet certified .

Riverbend Animal RescueSponsored
Creative Preview
Version 2 · draft

Adopt this week. Every pet has a vet health check before adoption .

Restricted approval

Some campaigns can run with conditions. You'll always see them before launch.

Example: Holiday Pet Insurance

This campaign may run only with the conditions below.

United States only
Ages 18 and over
Must show policy terms link
Approved landing page only
View rule 7.3
Restricted campaign example pet

After launch

Approved campaigns can be rechecked if something important changes.

Creative changed

The new version is reviewed.

Landing page changed

May pause until rechecked.

Verification lapsed

Paused until renewed.

Safety concern

Can pause right away to protect animals or people.

Billing or account pauses are labeled separately and are never described as policy issues.

Ask for reconsideration

If you think a decision is wrong, ask for a second review.

Reconsideration is a fresh look by a different reviewer. Changes to the campaign need a resubmission instead.

Spend or sales contacts don't affect the outcome.
Independent review companion
Reviewed by someone new

Good to know

  • One reconsideration per decision
  • Not available for safety removals
  • Outcome shows in your history

Notifications and deadlines

Know when something needs you, before it's due.

Your alerts

Email

Decisions and action requests

In-app

Status changes in Ads Manager

Deadline reminders

3 days and 1 day before

Copy my team

Owners and editors on this account

Due Oct 5, 2026

Senior Dog Food Launch · Provide vet claim evidence

Due Oct 8, 2026

Spring Adoption Week · Fix 2 issues to keep the launch date

No deadline

Holiday Pet Insurance · Accept restrictions whenever you're ready

Companion reminder

Cookie questions

Every unapproved ad links directly to a specific rule in our Advertising Standards (e.g., prohibited claims, unauthorized live animal sales, or unverified veterinary claims). You will receive an explainable decision notice citing the exact rule and whether the campaign can be modified for resubmission.

Plan your next campaign

Check the Standards first, so review goes smoothly.